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Social Media Guide

Master social media marketing, build your audience, and make your first CTRL-tagged post

Choose Your Platform

Select the right platform for your audience and content style

TikTok

Gen Z & Millennials
Short-form video content

For Services:

  • Behind-the-scenes process videos
  • Quick tips and hacks
  • Trending challenges with your twist

For Products:

  • Product demos and unboxings
  • User-generated content
  • Before/after transformations

Instagram

Visual storytellers
All age groups

For Services:

  • Portfolio showcases
  • Client testimonials
  • Process breakdowns

For Products:

  • Lifestyle photography
  • Product collections
  • Customer spotlights

Facebook

Older demographics
Community-focused

For Services:

  • Detailed case studies
  • Industry insights
  • Community building

For Products:

  • Product education
  • Customer support
  • Group discussions

YouTube

Tutorial seekers
Long-form content lovers

For Services:

  • How-to tutorials
  • Expert interviews
  • Industry deep-dives

For Products:

  • Product reviews
  • Setup guides
  • Comparison videos

Your Posting Strategy

Step-by-step guide to creating engaging content

1

Choose Your Hashtags

Mix popular hashtags with niche ones. Always include #builtwithctrl for CTRL features.

2

Maintain Theme

Keep consistent colors, fonts, and style. Your brand should be recognizable at a glance.

3

Introduce Your Work

Tell your story authentically. Share your process, struggles, and wins.

4

Upload to CTRL

Share your best content to get featured in our weekly roundups and grow your network.